@vimeo on social media…
is full of hundreds of amazing vids splashed across the interwebs featuring our talented creators from all over the world. Whether we’re promoting Staff Picks, blog posts, product updates, and more, we always put our creators first. This means lots of gifs and fun content support our brand.
Vimeo fans
Facebook – 1.8m
Twitter – 235k
Linkedin – 48.6k
tumblr – 208k
INSTAGRAM – 100k
updating cover images
Given the amount of real estate we have in cover photos across social media, we routinely showcase new Vimeo videos each month highlighting our creators.
cross platform distribution
For content being promoted on all platforms, I create gif(s) and thumbnail image(s) that have a cohesive look and feel.
Instagram posts
Creative content specifically made for Instagram
Photographing creators for social media promotion (Illustrator Jon Burgerman photographed by me)
Designed posts – For example, quotes pairing with blog posts.
Videos / stills from content found on Vimeo
instagram stories
HQ events & screenings (includes boomerang in 2nd frame)
Promoting Staff Picks (includes video in 2nd frame)
twitter, facebook, linkedin, tumblr
Mix between Staff Picks, Staff Pick Premieres, blog posts, event promotion, product announcements, and more.
tumblr redesign
As a huge fan of Tumblr, I was excited to take on the project of giving the Vimeo Tumblr a facelift. My two goals were to: 1) showcase our creators more and 2) create a design that is more Tumblr user friendly (like a dump of awesome, inspiring gifs)!